BEACHWOOD, Ohio - May 9, 2013 (Investorideas.com newswire) DDR Corp. (DDR) today announced a strategic agreement with MobileBits Holdings Corporation (OTCBB: MBIT), provider of SAMY, a mobile marketing and engagement platform, to acquire ValuText, DDR's proprietary location-based mobile marketing solution.
MobileBits intends to integrate the ValuText product into the SAMY
solution resulting in additional opportunities for merchants and
consumers to interact. SAMY will be made available to DDR tenants and
shopping centers in an effort to complement and enhance their current
mobile technology solutions. SAMY is an innovative 'mobile mall'
application that allows shoppers to gain instant access to the latest
discounts, coupons and loyalty cards, via their mobile devices.
By utilizing SAMY, DDR tenants have the opportunity to increase
their consumer engagement and loyalty strategies while simultaneously
driving sales at their stores. The SAMY app is free to consumers, and
can be downloaded to any iOS device via the App Store, with Android
support coming very soon.
Consumers using SAMY can customize their choices to meet their
preferences. They select the type of merchants, brands and/or retailers
they are interested in by subscribing to one or more merchants in their
local area. The SAMY app also allows consumers to filter the types of
products and services by category, while at the same time view all the
offers and discounts available to them in the SAMY network.
About DDR Corp.
DDR is an owner and manager of 445 value-oriented shopping centers
representing 116 million square feet in 39 states, Puerto Rico and
Brazil. The Company's assets are concentrated in high barrier-to-entry
markets with stable populations and high growth potential and its
portfolio is actively managed to create long-term shareholder value. DDR
is a self-administered and self-managed REIT operating as a fully
and is publicly traded on the New York Stock Exchange under the ticker
symbol DDR. Additional information about the Company is available at www.ddr.com.
About MobileBits Corporation
MobileBits, provider of SAMY, the fast growing 'Mobile Mall' that
enables any merchant, retailer or brand to connect with mobile consumers
in their local area through various touch points and helps increase
sales. The solution provides business a complete set of tools to connect
with, create and manage mobile campaigns, deals, offers, loyalty and
rewards to a subscribed mobile consumer. For more information, visit http://www.mobilebits.com.
DDR considers portions of the information in this press release to
be forward-looking statements within the meaning of Section 27A of the
Securities Act of 1933 and Section 21E of the Securities Exchange Act of
1934, both as amended, with respect to the Company's expectation for
future periods. Although the Company believes that the expectations
reflected in such forward-looking statements are based upon reasonable
assumptions, it can give no assurance that its expectations will be
achieved. For this purpose, any statements contained herein that are
not historical fact may be deemed to be forward-looking statements.
There are a number of important factors that could cause our results to
differ materially from those indicated by such forward-looking
statements, including, among other factors, local conditions such as
oversupply of space or a reduction in demand for
in the area; competition from other available space; dependence on
rental income from real property; the loss of, significant downsizing of
or bankruptcy of a major tenant; constructing properties or expansions
that produce a desired yield on investment; our ability to buy or sell
assets on commercially reasonable terms; our ability to complete
acquisitions or dispositions of assets under contract; our ability to
secure equity or debt financing on commercially acceptable terms or at
all; our ability to enter into definitive agreements with regard to our
financing and joint venture arrangements or our failure to satisfy
conditions to the completion of these arrangements; and the success of
our capital recycling strategy. For additional factors that could cause
the results of the Company to differ materially from those indicated in
the forward-looking statements, please refer to the Company's Form 10-K
for the year ended December 31, 2012, as amended. The Company
undertakes no obligation to publicly revise these forward-looking
statements to reflect events or circumstances that arise after the date
For More Information
MBC Investor Relations
This article was originally distributed on PRWeb. For the original version including any supplementary images or video, visit http://www.prweb.com/releases/2013/4/prweb10677174.htm
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